How to open a cash ISA: Best options 2025
- Nyheter


Emma’s current UK range includes the Original Lite, Original, Original Pro and Original Elite mattresses. The former NextGen Premium is now sold as the Emma Hybrid Premium. The models differ in construction, height, support features, feel and advertised price.
The Hybrid Premium has a different naming history from the four models on Emma’s current UK king-size page: it was formerly called the NextGen Premium.
The Emma Original specification describes a 25cm, five-layer hybrid mattress. Its five-zone springs divide support across the mattress, while the foam layers shape the feel. Emma also lists improved edge support and a medium-firm feel.
| Model | Construction or feature | Useful distinction |
|---|---|---|
| Original Lite | 22cm hybrid, three-zone springs, breathable foam and improved edge support | Thinner construction and lower advertised starting price |
| Original | 25cm hybrid, five-zone springs, foam layers and improved edge support | Medium-firm feel |
| Original Pro | Hybrid mattress with cooling technology | Cooling-focused features |
| Original Elite | Seven-layer hybrid with AirGrid technology | Medium-soft advertised feel |
| Hybrid Premium | Seven-zone pocket springs, memory foam and a breathable cover | Expert Reviews praised its motion control and edge-to-edge support |
Emma’s advertised prices vary by model, size and promotion. The official UK king-size page gives “from” prices rather than a complete price for every configuration.
| Model | Advertised price | Displayed previous price |
|---|---|---|
| Original Lite king size | From £179.10 | £199.00 |
| Original king size | From £296.65 | £349.00 |
| Original Pro king size | From £375.20 | £469.00 |
| Original Elite king size | From £421.85 | £649.00 |
These prices were recorded on 7 September 2026. The “from” figures apply to the displayed listings and should not be treated as the exact price of every king-size configuration.
Other official pages show different configurations. The Emma Original page displays £296.65, reduced from £349.00, for the selected UK single configuration. The Emma Hybrid Original page displays £260.10, reduced from £289.00, while the Emma Hybrid Premium page displays £330.65, reduced from £389.00, for the configurations shown on those pages.
Which? recorded a typical full-list price of £539 for an Emma Hybrid Premium double mattress in February 2026, before discounts and promotions. It also notes that prices can change at short notice.
A double mattress uses less bedroom space, while a king size gives a couple more sleeping surface. The choice depends on the bed frame, room dimensions and the amount of space you want in bed.
The official UK page provides the clearest current king-size comparison for the Original Lite, Original, Original Pro and Original Elite. The exact double and king-size prices vary by model and configuration, while the official listings above are “from” prices.
Expert Reviews noted that firmness may vary with the sleeper’s body size and bed base. That is relevant when comparing a mattress across different frames, particularly if you are considering the Emma Hybrid Premium.
Independent reviews are positive about comfort and value, but they also identify firmness, delivery and customer-service considerations. Expert Reviews recorded a 91% comfort score for Emma’s range in its sleep survey, compared with 88% for Simba’s range. It also found the Emma Hybrid Premium particularly strong for motion control, value for money and edge-to-edge support.
The main comfort qualification is the Hybrid Premium’s initial feel. The Expert Reviews reviewer found it firm, and firmness can vary with body size and bed base. Shoppers who prefer a softer feel can compare it with the Original Elite, which Emma advertises as medium-soft.
Expert Reviews said Emma’s delivery and customer-service experience compared less favourably with Simba’s, despite the strong comfort and value results. Which? says Emma mattresses were cheaper on average than the other brands in its Emma, Simba and Eve comparison, based on the mattresses tested.
The Emma Hybrid Premium is the clearest model to investigate when partner movement is a concern. Expert Reviews praised its motion control and edge-to-edge support, which may suit couples who share the mattress with a restless sleeper or use more of its surface.
The Emma Original is a comparison point for buyers who want a defined medium-firm specification, five-zone springs and improved edge support. The Original Lite also has improved edge support, but uses three-zone rather than five-zone springs and has a thinner 22cm construction.
Choose Emma if value, comfort results or the Hybrid Premium’s motion-control assessment are the main priorities. Simba offers more choice in its range and was rated more favourably for delivery and customer service by Expert Reviews.
| Buying priority | Stronger direction from the evidence | Why |
|---|---|---|
| Comfort survey result | Emma | Expert Reviews recorded 91% for Emma’s range and 88% for Simba’s |
| Motion control | Emma Hybrid Premium | Expert Reviews particularly praised the model for motion control |
| Value | Emma | Expert Reviews praised the Hybrid Premium for value, and Which? says Emma was cheaper on average in its comparison |
| Range choice | Simba | Which? says Simba offers more choice in its range |
| Delivery and customer service | Simba | Expert Reviews said Emma compared less favourably in this area |
| Trial and guarantee on the compared premium models | Equal on the stated terms | Expert Reviews reported 200-night trials and 10-year guarantees for both |
Which? reported that Simba mattresses were the bounciest of the three brands in its comparison, which may matter to sleepers who are sensitive to movement. Emma’s strongest comparison points are value and the Hybrid Premium’s motion-control assessment; Simba’s are range choice and service experience.
Emma says its mattresses come with a 200-night trial, free delivery and returns, and a 10-year guarantee under the applicable direct-sales terms. Which? confirms that direct purchasers receive a 200-night trial, free collection and a full refund. Returned mattresses must be wrapped in plastic.
Standard delivery is free through DPD, UPS, Evri and Rhenus, according to Which?, with delivery to the first door of the building. This means delivery is not necessarily to the bedroom.
The official UK page shows product reductions, including the Original Pro advertised at 20% off. A product reduction is different from a separately entered discount code.
Which? investigated mattress sales between August and October 2023 and reported that Emma and Simba sale prices appeared to “see-saw” between products. The CMA later took action over urgency claims and reference pricing, including misleading countdown timers, false high-demand messages and misleading discount claims.
Argos has a dedicated Emma Sleep mattress category. Mattress Online advertises Emma mattresses with a 100-night sleep trial, while Land of Beds has a dedicated Emma category and advertises free UK delivery.
Retailer terms differ from buying directly from Emma. Emma’s direct terms include a 200-night trial, whereas Mattress Online advertises 100 nights, so these offers are not interchangeable.
The court case concerns Emma’s online sales and marketing practices, not a finding that its mattresses are unsafe or inherently defective. The Competition and Markets Authority opened an investigation into Emma Group’s use of urgency claims on 30 November 2022.
On 25 October 2024, the CMA issued High Court proceedings against Emma Matratzen GmbH, Emma Sleep GmbH and Emma Sleep UK Limited. In May 2026, Emma Sleep reached a court-confirmed settlement after admitting that misleading countdown timers, false high-demand messages and misleading discount claims created false pressure to buy.
Emma gave legally binding undertakings to stop those practices and introduce compliance measures, monitoring and reporting. A separate issue about “was/now” reference pricing was tried in the High Court in June 2026. On 30 July 2026, the High Court found that Emma Sleep had infringed consumer law in relation to a number of admitted breaches, while making no further findings of infringement; the court invited the CMA and Emma Sleep to agree the terms of a further order. The CMA case page was still marked “Open” on 7 September 2026.
Possible disadvantages include a firm initial feel on the Emma Hybrid Premium, firmness that may vary with body size and bed base, and delivery and customer-service performance that Expert Reviews rated less favourably than Simba’s. Emma’s urgency and discount marketing has also been subject to CMA enforcement action.
The CMA took Emma Group to court over online selling practices, including misleading countdown timers, false high-demand messages, misleading discount claims and “was/now” reference pricing. The proceedings concern marketing and sales practices, not mattress safety.
Independent evidence is broadly positive. Expert Reviews recorded a 91% comfort score for Emma’s range and praised the Hybrid Premium for motion control and value. Which? says Emma was cheaper on average than Simba and Eve in its comparison, while delivery and customer service were weaker areas in Expert Reviews’ assessment.
Emma is the stronger direction for value, comfort results and the Hybrid Premium’s motion control. Simba offers more range choice and was rated more favourably for delivery and customer service by Expert Reviews. Both compared premium models had 200-night trials and 10-year guarantees.
